FUNDAMENTALS OF DIGITAL MARKETING: MODULE 25 Quiz Answers.

FUNDAMENTALS OF DIGITAL MARKETING: MODULE 25 Quiz Answers

Question 1: Which of the following is a sign that customers are having trouble using a particular device to make purchases?

A: Analytics shows you have a lot of mobile visitors, but very few purchases through mobile

B: A specific product is not selling much compared to your other products

C: You get a lot of questions about your return policy

D: People are having trouble using a promo code for a current sale

Question 2: What is an example of product merchandising?

A: Running an ad for your products

B: Adding a way for customers to filter your products

C: Displaying very specific, featured products on your home page

D: Cross-selling products in the checkout process

Question 3: Which of the following statements is true when describing how retargeting ads work?

A: Retargeting ads are visible to people who haven’t been on your website yet

B: Once a user visits your site, the code drops an anonymous browser cookie

C: Once your customer purchases, you can not turn off the retargeting ad

D: Retargeting will always drive customers to your site