FUNDAMENTALS OF DIGITAL MARKETING: MODULE 13 Quiz Answers Deep dive into social media Quiz Answers Question 1: A robust social media plan includes which of the following? A: A list of content that mimics competitor content B: All of your online business goals C: A long-term schedule identifying when to post content D: A list […]
FUNDAMENTALS OF DIGITAL MARKETING: MODULE 12 Quiz Answers Get noticed with social media Quiz Answers Question 1: Which of the following can businesses achieve by using social media? A: Attract new audiences B: Build a good reputation with customers C: Meet sales goals D: Increase traffic to their website Question 2: Fill in the blank: […]
FUNDAMENTALS OF DIGITAL MARKETING: MODULE 11 Quiz Answers Help people nearby find you online Quiz Answers Question 1: Which of the following factors help search engines determine if your business is local? A: Location details on the website, quality content and how mobile friendly the website is B: Location details on the website, list of […]
FUNDAMENTALS OF DIGITAL MARKETING: MODULE 10 Quiz Answers Get noticed locally Quiz Answers Question 1: How can you improve a business’s visibility to people located near you geographically? A: Translate your website into at least two more languages B: Offer free phone support during business hours C: Ensure you have good analytics on your website […]
FUNDAMENTALS OF DIGITAL MARKETING: MODULE 9 Quiz Answers Improve your search campaigns Quiz Answers Question 1: Which of the following is a benefit of using relevant ads and landing pages? A: Increased cost for ad placements B: Higher ad positions on the search results page C: Higher cost per clicks on your ads D: Ads […]
FUNDAMENTALS OF DIGITAL MARKETING: MODULE 8 Quiz Answers Be noticed with search ads Quiz Answers Question 1: Search engine marketing can also be called what? A: Pay-per-click advertising B: Organic advertising C: Search box marketing D: One-click advertising Question 2: In an SEM auction, your Quality Score is based on which aspect of your ad? […]
FUNDAMENTALS OF DIGITAL MARKETING: MODULE 7 Quiz Answers Make search work for you Quiz Answers Question 1: Which of the following page titles would be most suitable for a website page describing a store’s return policy? A: How to Send Stuff Back B: [Company Name’s] Return Policy C: Return Policy D: Company Policies Question 2: […]
FUNDAMENTALS OF DIGITAL MARKETING: MODULE 6 Quiz Answers Get discovered with search Quiz Answers Question 1: Which of the following factors should you consider when optimising your website for search engines? A: Colour scheme B: Recycled content C: Inspiring business name D: Site popularity Question 2: What should be the first step of a structured […]
FUNDAMENTALS OF DIGITAL MARKETING: MODULE 5 Quiz Answers Get started with search Quiz Answers Question 1: Why are search engines a great place for a business to be found? A: People pay to use search engines, so there is a wealthy customer base there B: People who search are actively looking for information, products or […]
FUNDAMENTALS OF DIGITAL MARKETING: MODULE 4 Quiz Answers Plan your online business strategy Quiz Answers Sam has recently decided to launch an online fitness coaching service. He has registered a domain name and set up a website, but is unsure of how to launch his business online in a way that will help him grow […]
FUNDAMENTALS OF DIGITAL MARKETING: MODULE 3 Quiz Answers Build your web presence Quiz Answers Question 1 of 1: Addie runs a local bakery. After getting the business up and running over the last six months, she’s now ready to create a digital presence. What do you think Addie should set up first: a social media […]
FUNDAMENTALS OF DIGITAL MARKETING: MODULE 2 Quiz Answers Your first steps in online success Quiz Answers Hamish is a successful hairdresser. He’s decided to grow his business by opening another salon. Hamish doesn’t have an online presence yet, but thinks this might help. Which of his business goals could being online help him achieve? Select […]
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